A showing off Social Media in which users connect with each other through the items they own, sharing stories, providing useful shopping tips, and "envying" one another.

"Instagram + Amazon reviews"

300 million people share photos of their style and latest purchase on social media. But getting useful shopping information or real-life reviews on them are very difficult.

"Show off, be envied"

Simply snap photos of your new items, share your personal stories along with useful shopping information, and start getting envied by other community members instantly.